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Text 1

Cash by Computer: Automated Teller Machines

Some basic knowledge of ATMs:


1) Automated Teller Machine (ATM)
An unattended, magnetic stripe-reading terminal that dispenses cash; accepts deposits and loan payments; enables a bank customer to order transfers among accounts and make account inquiries.

2) Cirrus®
Cirrus System Incorporated, a wholly owned subsidiary of MasterCard International Incorporated, operates the international ATM sharing association known as "Cirrus®  ATM Network."

3) Magnetic strip
The magnetically encoded strip on the plastic bankcard that contains information pertinent to the cardholder account. The physical and magnetic characteristics of the magnetic stripe are specified in ISO Standards 7810, 7811, and 7813.

4) Magnetic strip reader
A device that reads information recorded on the magnetic strip of a card.

5) Personal identification number (PIN)
A four-to-12 character secret code that allows an issuer to positively authenticate the cardholder for the purpose of approving an ATM or terminal transaction occurring at a point-of-interaction device.

 

Language notes:


1. But as more banks added round-the-clock automated service through ATM's, their competitors scrambled to keep pace and the machines proliferated.

(随着更多的银行利用自动取款机增加24小时自动服务,竞争者们都争着跟上步伐,而自动取款机也随之激增。)

Scramble:  struggle or contend frantically in order to get something.

    e.g. scramble for the best seats.

 

2. Both systems convert foreign currency withdrawals to dollars at the day's exchange rate and subtract the amount from the savings or checking account back home.

(两大网络都可以按当日的汇率把支取的外币转成美元,并从国内的储蓄或活期存款帐户中扣除。)

Withdrawal: an act of taking money out of an account.

   e.g. fixed savings withdrawal.

 

3. The strip is made of plastic coated with metallic particles magnetized to form a pattern that stores the card's numerical data.

(磁条是塑料制成,外加一层磁化的金属粒子,排列组合后来储存卡上的数字信息。)

Coat: apply a layer or covering of something.

    e. g. A film of dust coated the floor.

 

4. These signals and electrical signals representing the cardholders' request travel together to a series of computers that check the information, route it to the next computer, and authorize the transaction.

(这些信号和代表了持卡人要求的电子信号将汇集到一系列计算机那里,它们会核对信息,将信息传送到下一计算机,并指示进行交易。)

Authorize: give official permission for or approval to.

    e.g. The government authorized further aircraft production.

 

Text 2

E-Business Is Still Business

About the author:

    A former Boston University School of Management student, Mr. Bronner has built one of the leading Internet professional services firms, Digitas (formerly Bronnercom and Strategic Interactive Group), with more than 1200 employees. At age 20, Mr. Bronner dropped out of Boston University School of Management to form a coupon-marketing company that grew into Digitas, with $187 million in sales last year.


    Recently, The School of Management at Boston University announced an innovative e-business initiative, the Michael Bronner e-Business Center and Hatchery. The new concept first establishes a Center in which students can develop new business ideas under the supervision of faculty as part of their educational experience. Secondly, the initiative creates a separate Hatchery that allies students with the hands-on leadership of successful business executives and venture capitalists to help launch and nurture e-business ideas with financial assistance and managerial experience.


    Michael Bronner wants them to have their stake and sheepskin too. A successful e-businessman who dropped out of BU 20 years ago to start a coupon marketing company, Bronner says that when students have access to the right resources, education and entrepreneurship become not mutually exclusive but mutually beneficial. That's why he and SMG have established the Michael Bronner e-Business Center and Hatchery, a venture designed to let business students take a shot at business while remaining students.


About Digitas:


    Digitas provides integrated Internet-based strategic, technological and marketing solutions to industry leaders. The firm's billings of $1.3 billion are from 15 Global 100 clients, including American Express (NYSE: AXP), General Motors (NYSE: GM), Amazon.com (NASDAQ: AMZN), AT&T (NYSE: T), and Dell Computer, (NASDAQ: DELL).

 

Language notes:


1. I want to begin my talk by making a disclaimer I am not a prophet or a visionary.

(首先,我想声明我不是预言家,也不是空想家。)

Disclaimer: a statement that denies something, especially responsibility.

    e.g. The novel carries a usual disclaimer about the characters bearing no relationship to living persons.

 

2. The convergence of technologies personified though the Internet and the World Wide Web is a driving force behind the transformation of business in particular…and society in general.

(推动商业的具体变化和社会的总体变化的,是通过互联网和环球网而人性化的各种技术的汇集。)

In particular: especially. 

In general: as a whole.

    e.g. our understanding of culture in general and literature in particular.

3. I'm not talking about the exciting but finally pedestrian things millions of people have been enabled to do as a result of the Internet...

(我指的不是互联网使上百万的人们所能做的那些令人兴奋却最终是普通的事情……)

Pedestrian: lacking inspiration or excitement, dull.

    e.g. She could not bear the pedestrian everyday life.

 

4. And, equally important, it includes a wide variety of applications that facilitate an emerging interactive network with the potential to transform people's lives.

(同样重要的是,它还包括多种多样的应用技术,它们具有改变人们生活的潜力,促进形成中的互动网络。)

Facilitate: make easy or easier.

    e.g. facilitate peaceful settlement of dispute.

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